BuckyBalls have been a best selling desktop toy since we added them over three years ago. A bunch of spherical high-power magnets the stick together well, but can be manipulated like silly putty or made into all kinds of cool shapes.
BuckyBalls have had their struggles over that time: The biggest issue it seemed was the skyrocketing price of rare-earth neodymium used to make the Buckyballs. But it seems they were causing injuries to children too. Not the very young kids you might expect, but kids in their tween/early teen years. It seems that some kids were using the BuckyBalls to make fake tongue stud or other piercings and swallowing them. Now this might be dumb already, but then you have to consider that swallowing just one BuckyBall isn’t going to be a problem (as long as you stay away from MRI machines. You have to swallow two or more. Then they attract each other in different parts of your intestinal tract and pinch them together the intestines and cause health problems. To date, 2 million sets of BuckyBalls have been sold, with approximately 1 dozen incidents (another dozen have been attributed to other magnets toys) that required surgery. No deaths have been caused by BuckyBalls.
The Consumer Product Safety Commission moved yesterday to ban BuckyBalls due to these cases. Despite BuckyBalls’ makers Maxfield & Oberon making efforts to prevent young children from being sold BuckyBalls (extra packaging, voluntary recall). CEO Craig Zucker has blasted to arbitrary and unfair nature of the suit, stating “”I don’t understand how and why they did this without following their own rules before allowing us to make our case. It almost seems like they simply wanted to put our products and industry out of business.”
It should be noted that CPSC has asked M&O to cease selling BuckyBalls, which is a bit like asking Ford to stop selling cars. CPSC has also targeted BuckyCubes, a product with a cube shape instead of spherical for the same reasons as BuckyBalls, despite there being no incidents with BuckyCubes and a much lower likelihood of any such incidents due to them not resembling tongue studs. In essence, the CPSC has asked M&O to go out of business.
Stay tuned to see how this turns out.
UPDATE: Maxfield & Oberon has struck back with this reply: https://www.getbuckyballs.com/buckyballs-only-marketed-to-adults-cpsc-press-release/